VIDEOS

Siddharth Banerjee Talks to IMPACT about Vodafone's advertising strategy at the IPL

“Companies will have to rethink customer engagement strategies” - Rajesh Jain of Netcore Solutions.

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Sapna Desai of ManipalCigna Health Insurance on why Digital Advertising is vital during Covid-19.

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Naveen Anand of Oriflame South Asia on the brand's journey during the lockdown.

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Mahima Kaul of Twitter on how the platform is reaching out to citizens during the #COVID19 lockdown

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Bauddhayan Mukherji of Little Lamb Films on crafting more than 15 ads for top brands during lockdown

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Ten years of the Harshad-Kainaz creative powerhouse at Ogilvy.

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How has COVID-19 changed consumer behaviour? Kenneth Pao of Criteo tells us more….

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My inspiration is the people of India, says Piyush Pandey.

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Pawan Jailkhani , Chief Revenue Officer, 9X Media Pvt. Ltd., talks about increase in TV viewership.

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Arun Fernandes, CEO, Hotstuff talks about 'Kuch Smart Karo, SIP Start Karo' campaign.

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Arjun Mukherjee of Wunderman Thompson talks about an ad film they created for Tata Pravesh.

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José Covaco (aka HoeZaay) urges brands to keep sponsored content as organic as possible

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Swati Rathi, Marketing Head, Godrej Appliances talks about the brand’s latest campaign.

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Roshan Abbas talks about 'StaYIN aLIVE' launched to help performing artistes affected by lockdown.

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Avinash Pandey, CEO, ABP News Network talks about his brewtiful journey towards loving coffee.

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Karan Bedi, of MX Player says he is focused on going beyond OTT to make it an EVERYtainment platform

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Nikhil Dey, Vice Chair, Weber Shandwick shares with us his best coffee memory.

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Siddharth Bharadwaj of UFO Moviez talks about the Pitch Madison Advertising Report.

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Kunal Sinha, Founder-Director, Value 360 Communications talks about his favorite coffee story.

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Satyabrata Das of Laqshya Group shares his views about the Pitch Madison Advertising Report.

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TOP STORY VIEW MORE

‘EVERY ONE CAN BENEFIT FROM BRANDING’

Shradha Agarwal, Co-founder & COO, Grapes Digital explains how a branding campaign can continue to drive sales for the brand well after the media spends have been paused

‘DISHWASHERS ARE IDEAL FOR AN INDIAN KITCHEN’

‘COVID BOOST TO WELLNESS CATEGORY’

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VIDEO GALLERY VIEW MORE

Mayank Bidawatka, Co-Founder, Koo talks about the brand's new logo & objective behind the rebranding