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#13THKITAIYYARI: ZEE’S TEASER CAMPAIGN CREATES CURIOSITY AND IMPACT
BY TEAM IMPACT
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THE REVIVAL OF OUTDOOR
BY EULARIE SALDANHA AND NOEL D’SOUZA
Creative Zone
LATEST AD CAMPAIGNS
BY Eularie Saldanha
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OOH: POST LOCKDOWN EXPECTATIONS RUN HIGH
BY Eularie Saldanha
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WEATHERING THE COVID-19 STORM
BY TEAM IMPACT
Interview
60% OF OUR GROWTH SHOULD BE ORGANIC; 40% FROM ACQUISITIONS: GOUR GUPTA
BY Anjali Thakur
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Pricing strategies essential to survive slowdown, says Rachana Lokhande of Kinetic India
BY TEAM IMPACT
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2020 would be a year of Integration and Personalization: Alok Jalan of Laqshya Media Group
BY TEAM IMPACT
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“TV UPHEAVALS WILL CONTINUE WITH A NEW NTO,” says Vikram Sakhuja of Madison Media & OOH
BY TEAM IMPACT
Interview
THE COMPANY’S DNA MUST BE INNOVATION: ALOK JALAN, LAQSHYA MEDIA
BY Beryl Menezes

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Ashwin Suresh of Pocket Aces talks about Jambo