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Creative Zone
Rad Ads of the Week
BY Ashee Sharma

Talking Point
ISA Charter Sparks Debate
BY TEAM IMPACT

Cover Story
Why It Doesn't 'Ad'd Up?
BY Imran Fazal

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Brands Gain from Association with Global Events like the FIFA World Cup
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How are advertisers approaching the cricketing season?
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Impact Feature
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BY Imran Fazal

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Betting big on IPL
BY CHRISTINA MONIZ

Spotlight
ADLANDERS RUN FOR VARIED CAUSES AT TATA MUMBAI MARATHON, 2020
BY TEAM IMPACT

Cover Story
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BY DIPALI BANKA

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RAD ADS OF THE WEEK

Some of our favourite ads from the past week. Read what the makers behind these ads have to say about the idea and execution.

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AI In Marketing

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Trusted Inheritance

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