The fortnightly was launched right in the middle of the economic slowdown, but its place is secure because it has set lofty standards for itself. Sophisticated readers who had ‘lapsed’ are back to its fold, and it is looking at premium biz magazine position.

"/> The fortnightly was launched right in the middle of the economic slowdown, but its place is secure because it has set lofty standards for itself. Sophisticated readers who had ‘lapsed’ are back to its fold, and it is looking at premium biz magazine position.

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