Tommy Hilfiger, a subsidiary of PVH Corp, has unveiled its Fall Winter 2024 Watch Campaign featuring Indian actor Shahid Kapoor as the brand ambassador. This campaign highlights the brand's first-ever automatic and chronograph models within the TH85 collection, aimed at modern watch enthusiasts.
The Fall Winter 2024 campaign showcases Kapoor against dynamic backdrops, presenting standout pieces from Tommy Hilfiger Watches. The imagery effectively merges the brand’s heritage of classic design with contemporary watch mechanics, portraying a blend of relaxed elegance and bold innovation.
Shahid Kapoor commented, “I’m thrilled to represent Tommy Hilfiger’s new collection. The versatility of the TH85 watches, whether it's the bold chronographs or the automatic models, reflects the contemporary gentleman’s needs—functional yet stylish, sophisticated yet sporty."
Shot by Rid Burman, the campaign captures Kapoor’s stylish persona while focusing on the new collection, which embodies modern sophistication. The TH85 range includes concealed automatic timepieces, chronographs, and skeletal automatics, combining innovative mechanics with the brand’s distinct identity.
The TOMMY HILFIGER Fall Winter Men’s Watch collection highlights the new TH85 Chronograph, featuring a rich blue aluminium bezel and a five-link jubilee bracelet. The iridescent silver dial is housed in a 41mm stainless-steel case, adorned with the TH Monogram logo. The collection also includes TH85 Concealed Automatics, characterised by the signature red-and-blue bezel and a sleek, water-resistant design, as well as Skeletal Automatics that showcase intricate mechanics for a luxurious aesthetic.
While the campaign centres on Shahid Kapoor, the watches themselves are prominent, exemplifying Tommy Hilfiger’s blend of timeless craftsmanship and modern innovation. The TH85 collection is now available across India at Titan World, Helios, Tommy Hilfiger outlets, and various premium watch retailers.