Radisson Hotel Group is excited to announce a strategic partnership with Bengaluru Football Club for the Indian Super League (ISL) 2024-25 season. This collaboration underscores Radisson’s dedication to advancing sports tourism and delivering exceptional sports hospitality experiences across India.
As part of this partnership, Radisson Hotel Group will offer exclusive hotel accommodation for Bengaluru FC during their ISL matches. This ensures that players benefit from a comfortable environment to rest, recover, and maintain peak performance. In return, Bengaluru FC will proudly display Radisson’s logo on their jerseys, representing a fusion of premier hospitality and sports excellence. Members of Radisson Rewards will also enjoy special perks, including discounts on match tickets and merchandise, as well as exclusive access and seating options.
Nikhil Sharma, Managing Director and Area Senior Vice President – South Asia at Radisson Hotel Group, commented, "This partnership with Bengaluru FC marks a key milestone in our effort to enhance sports hospitality. It aligns perfectly with our Sports Approved Program and our innovative hotel concepts, aimed at meeting the evolving needs of sports teams and fans. We are eager to set new standards in the sports hospitality sector."
Karan Yadav, Chief Commercial Officer at Bengaluru FC, added, "We are thrilled to partner with Radisson Hotel Group for the ISL season. Their commitment to improving sports hospitality is both refreshing and visionary, aligning with our values. We anticipate a successful collaboration that will benefit both our team and our supporters."
Radisson Hotel Group’s Sports Approved Program is designed to cater to the unique requirements of travelling teams, athletes, and managers. It includes tailored services such as dietary accommodations, exclusive kitchen access, secure equipment storage, and private meeting spaces. The program features eight Sports Approved hotels under the Radisson Blu and Radisson Red brands, strategically located near major sports stadiums across India, ensuring proximity to key sporting events.