NH7 Weekender Celebrates 15th Edition with McDowell’s Soda Partnership

NH7 Weekender, India’s longest-running multi-genre music festival, returns for its monumental 15th edition with the theme #WelcomeToYourHappy. Organised by NODWIN Gaming, this year's festival will take place on the 14th and 15th of December at the scenic Teerth Fields in Pune. Tickets will be available through Insider, the official ticketing partner.

In a significant development, The House of McDowell’s Soda joins as a first-time co-presenting partner, reflecting a perfect synergy aimed at creating a fresh, immersive festival experience. The partnership seeks to foster meaningful connections and celebrate the spirit of today’s youth through engaging storytelling.

This year’s festival will feature a new, curated two-day format, presenting a diverse range of music and experiences while showcasing homegrown and international artists across genres like Pop, Hip-Hop, Indie, Metal, and Electronic.

“At the House of McDowell’s Soda, we are elated to partner with NH7 Weekender, a one-of-its-kind music festival in India,” said Varun Koorichh, Vice President and Portfolio Head, Marketing, Diageo India. “This relationship will help us deliver an upbeat and culturally cool experience that Gen Z will remember for years to come.”

The festival celebrates its theme Welcome to Your Happy, honouring the memories created over 15 years. NH7 Weekender invites audiences to gather and make new memories in a joyful atmosphere.

In addition to The House of McDowell’s Soda, Parimatch News will also join as a co-sponsor, marking its first involvement with the festival. This year, renowned artist Rahul Yadav, also known as SAGE, has crafted a dynamic 3D design language for the event, incorporating elements of music, anime, and fashion.

Tickets will be available from 15th October 2024 through Insider.in.

“We at NODWIN Gaming are thrilled to celebrate 15 incredible years of NH7 Weekender,” said Akshat Rathee, Co-Founder & Managing Director, NODWIN Gaming. “Together with The House of McDowell’s Soda, we’re committed to creating an unforgettable experience for the youth, featuring unparalleled music offerings and immersive activities.”

This year's NH7 Weekender promises to be a landmark celebration, blending music, culture, and the essence of connection.