Enormous Brands has today, August 8, announced the appointment of former Lowe Lintas big-wig, Sindhu Sharma as National Creative Director (NCD) for the northern region. Sindhu brings a multitude of experience and a proven track record in creative leadership to her new role at Enormous.
The appointment aligns with Enormous’ ongoing growth across key regions in India and its success in attracting brands with its creative approach and rapid growth capabilities.
Sindhu joins Enormous from Lowe Lintas, where she was Executive Creative Director, leading high-profile campaigns for brands including Google, Whirlpool, India Gate, Pernod Wines, OLX, and Nescafe.
Prior to her tenure at Lowe Lintas, Sindhu held several leadership positions at Mullen Lintas, including Executive Creative Director and Group Creative Director. Her portfolio there featured prominent brands such as Havells, Lloyd, Dabur, Honda, and Gionee.
Ashish Khazanchi, Managing Partner of Enormous Brands, welcomed Sindhu to the agency, stating, "We are thrilled to welcome Sindhu to the Enormous family as our new National Creative Director. Sindhu's impressive portfolio and innovative approach to storytelling have consistently set her apart in the industry. I am sure that Sindhu’s visionary ideas and leadership will undoubtedly drive our agency to new creative heights, especially in the northern markets. We're excited to embark on this creative journey together."
Sindhu also expressed her excitement regarding the appointment. She said, “I'm super excited to join Enormous as the National Creative Director. This amazing agency, started by a writer we all look up to, has a knack for creating great campaigns that really stand out. Working with such a talented team will help me push creative boundaries. This new role is unique and challenging because it allows me to blend my passion for storytelling with Enormous' innovative spirit. The opportunity to shape impactful, award-winning campaigns makes this journey both thrilling and demanding.”
Sindhu’s career also features significant stints at Publicis Capital as Senior Creative Director, where she managed the entire Nestle portfolio including - Maggi, A+ Milk, Everyday Dairy Whitener, and Michelin. Preceding that, she has also had successful stints at JWT, Contract Advertising, McCann Erickson and Rediffusion DY&R.
Sindhu has received numerous awards for her work with various brands. She was notably featured in ET Brand Equity’s ‘India’s Hottest Young Creatives’ and has won multiple accolades at prestigious Indian and international award shows, including the Effies, Spikes Asia, London International Awards, Clio, New York Festivals, and IAA Olive Crown Awards.