Interview

Interview

‘THERE IS MASSIVE POTENTIAL IN INDIA FOR MEDIADONUTS’

BY Tasmayee Laha Roy (E4M)
Interview

‘HUL is extremely supportive of mavericks, at the same time intolerant of rogues’

BY Srabana Lahiri
Interview

Zindagi Mobile: The new radio show by Omidyar Network India and BIG FM

BY Eularie Saldanha
Interview

OUR FUNDAMENTAL RESPONSIBILITY IS TOWARDS OUR READERS: MV SHREYAMS KUMAR

BY NEETHU MOHAN
Interview

Massification is the way forward, says Neville Bastawalla of SPNI

BY Arpita Mukherjee
Interview

‘NOT JUST A MEDIA PLAN, HAVAS IS LOOKING TO BUILD A MEDIA EXPERIENCE FOR CLIENTS’

BY Srabana Lahiri
Interview

Spotify offers brands ‘Moment Marketing’ to target millennials, GenZ

BY Ronald Rodrigues
Interview

THE COMPANY’S DNA MUST BE INNOVATION: ALOK JALAN, LAQSHYA MEDIA

BY Beryl Menezes
Interview

‘ZEE5 IS THE PRESENT AND THE FUTURE OF ENTERTAINMENT’

BY Srabana Lahiri
Interview

‘TIKTOK WILL BE BIGGER THAN WHAT PEOPLE CAN IMAGINE’

BY NEETA NAIR
Interview

WE NEED TO COMPLEMENT OUR STRONG LOCAL MARKET BUSINESSES WITH GLOBAL ONES: TOBY JENNER

BY Srabana Lahiri
Interview

‘Q1 OF THIS YEAR IS 1.5% AHEAD OF Q1 OF LAST YEAR, IN TERMS OF OVERALL TV VIEWERSHIP’

BY MOUMITA BHATTACHARJEE
Interview

Happy with an ad-led model: MX Player CEO

BY NEETA NAIR
Interview

WHY FACEBOOK IS BETTING BIG ON STRATEGIC PARTNERSHIPS

BY CHRISTINA MONIZ
Interview

‘VERIZON MEANS PREMIUM MEDIA WITH TRUSTED CONTENT’

BY NEETA NAIR

TOP STORY

LIVSPACE: DESIGNING A CATEGORY

Kartikeya Bhandari, CMO, Livspace, explains how is the brand is working towards defining the home design and renovation category through content marketing

WILL DIGITAL INDIA CELEBRATE VERNACULAR DIVERSITY?

FEMINA RESEARCH REPORT: TELLING BRANDS ALL THEY NEED TO KNOW ABOUT WOMEN

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Shivam Ranjan, Marketing Head of Motorola Mobility talks about the marketing efforts of the brand