AGENCY
Mukund Olety
CCO, VMLY&R
“Today, kids are learning in all new ways. They are not just thinking about what’s good for them but also what’s good for the environment, the community and the world at large. They are conscious about bringing about a positive change and a Dell Laptop helps them in accomplishing this.”
CLIENT
Mayuri Saikia
Director of Marketing (Consumer), Dell Technologies, India
“The most intriguing insight that inspired us to develop this campaign is that students today are more fearless and eager in their pursuit of knowledge, seeking information from a variety of sources and utilising new tools and technologies to enhance their learning experiences.”
AGENCY
Ripanka Kalita
Senior Creative Director, Vector Brand Solutions
“The brand brief was to extend our idea of ‘Tame Every Turn.’ And when you have Mahi in the team, the turns are always in your favour. This presented an opportunity for us to tell short stories using regular cricketing moments interspersed with our brand, TVS Eurogrip Tyres.”
CLIENT
P Madhavan
EVP, Sales and Marketing, TVS Srichakra Ltd.
“As the IPL extravaganza returns to cities across India after a gap of three years, we are excited to rollout a fresh brand campaign to mark our second year of association with Chennai Super Kings as Principal Sponsor. The nuances of our product features have been brought out well in the new films.”
AGENCY
Govind Pandey
CEO, TBWA India
“Manoj Bajpayee in his inimitable manner lands the critical benefits that only an expert like ManipalCigna can offer in health insurance. Expert Ki Suno Sahi Chuno is an invitation to choose your health policy from the people who know best.”
CLIENT
Sapna Desai
Chief Marketing Officer, ManipalCigna Health Insurance
“We aim to break the monotony of traditional health insurance advertisements and create insight-led films that are engaging, relatable, and memorable for the viewers. We are confident that Manoj Bajpayee’s charisma and never-seen-before comic timing will strike a chord with the audience.”
AGENCY
Sagar Kapoor
Creative Head, Lowe Lintas
“Adding fabulous brand ambassadors Mahendra Singh Dhoni and Chris Gayle with their exceptional chemistry and impeccable comic timing to the mix has resulted in a truly wonderful campaign that manages to convey a potentially boring technical product detail in a relatable manner.”
CLIENT
Siddharth Bansal
Director, Skipper Limited
“For Indians, Dhoni is not just a cricketing icon but also an embodiment of values such as trust, reliability, and resilience, which perfectly align with the values of Skipper Limited. On the other hand, Chris Gayle adds the much needed humor to the campaign, making it memorable for our audience in India.”
