AGENCY
Ashish Tambe
Executive Creative Director, Kinnect
“For a brand that epitomises ‘going the distance’ in its products and ethos, the film captures how this state-of-mind can give spreading colour a whole new meaning.”
CLIENT
Sandeep Sharma
Executive Director (CC & Branding), Indian Oil
“Our latest Digital film on Holi, brought to life by Kinnect, reminds us that the festival of colours is not only about adding colour to our lives, but also about going the distance to add colour to someone else’s.”
AGENCY
Shekhar Banerjee
Chief Client Officer & Office Head - West, Wavemaker India
“The campaign aims to make people aware of the celebrations and accomplishments that are often overlooked. We hope that the campaign will inspire people to stop and thank those around them, who have always been part of their daily lives.”
CLIENT
Nitin Saini
Vice President – Marketing, Mondelez India
“Our latest campaign in collaboration with NoBrokerHood is a perfect combination of technology with story. It empowers consumers to pause and savour the sweet moments of joy in everyday life.”
AGENCY
Sainath Saraban
Creative Head and Co-Founder of Studio Simple
“The common goal was to create a campaign that is jaw-dropping, without losing the essence of vulnerability that one experiences right before emerging victorious. You will experience high octane drama in it while it remains human and relatable at the core.”
CLIENT
Vineet Sharma
Category Director, Mountain Dew, PepsiCo India
“With our ‘Darr Ke Aage Jeet Hai’ philosophy, Mountain Dew has always celebrated the spirit of those who push themselves in the face of fear to achieve extraordinary results. In 2023, the brand acknowledges that every individual has moments of fear, but the real heroes are those who face challenges head-on, and emerge as winners.”
AGENCY
Sukesh Kumar Nayak
Chief Creative Officer, Ogilvy India
“Sonam Kapoor Ahuja, as a new mom herself, was the perfect person to take on the challenge. The results left her stunned and we are confident that just like her, parents will also see the benefits of this newly restaged Huggies range, and switch over.”
CLIENT
Saakshi Verma Menon
Marketing Director, Kimberly – Clark India
“The #HuggiesFlipAndDipChallenge is the next phase in our ‘We Got You, Baby’ campaign. The idea behind this campaign is to demonstrate the superiority of Huggies in a manner that consumers can see and try.”