AGENCY
Titus Upputuru
Writer & Director of brand film
“The film shows that we don’t need giant plans and purposes to help the environment today. Like the little girl, we just need a handful of faith and love.”
CLIENT
Parul Mittal
Director, Greenlam Industries
“Through this brand film, we want to convey the message that Greenlam sources wood from sustainable forests, and till date, we have successfully been able to prevent the felling of a minimum of 8,000 trees through our paper waste recycling initiatives.”
AGENCY
Rahul Mathew
Executive Director and CCO, DDB Mudra
“When you have a range as wide as what you have on Meesho, you don’t just fulfil needs but you can help fulfil dreams and aspirations. And that’s what we sought to capture in our works.”
CLIENT
Nilesh Gupta
Director, Growth at Meesho
“After a tremendous 2022, we are excited to start 2023 with our new campaign that captures our customers and the role that Meesho is playing in their lives beautifully.”
AGENCY
Mahesh Murthy
CEO & Founder, Pinstorm
“With Altigreen, the brief was clear - It had to be something that stands out in the crowd, and needs to be more memorable than the T20 match before and after the commercial. I am happy that we have succeeded in that endeavor to a large extent.”
CLIENT
Debashis Mitra
Director Sales Service & Marketing, Altigreen
“We are clearly busting the myth that electric-powered vehicles are not as powerful or efficient as conventional vehicles; the truth is that they are better!”
AGENCY
Puneet Kapoor
Chief Creative Officer, Ogilvy South
“It is time we turn to what I feel is the ultimate source of happiness, the source we came from – our Moms. The idea was to set up as a decoy experiment with tech being an ally. The social experiment reinforced the magical effect of a mom’s hug on the participant.”
CLIENT
Ali Harris Shere
Chief Operating Officer, Biscuits & Cakes Cluster, Foods Division, ITC Ltd.
“Hugging is an expression of love and is integral for bonding between a mother and her children. As we grow older and life catches up, physical closeness, with our moms significantly reduces. Our campaign, #HugHerMore is aimed to encourage everyone to hug their moms more often.”
