AGENCY
“In the festive season when brands bombard consumers with thousands of branded ads, we e-designed the 5 Star wrapper to mimic the ‘ratings’ section present across apps, and subliminally turned them into ads for 5 Star.”
Sukesh Nayak
Chief Creative Officer, Ogilvy India
CLIENT
“Steering away from the regular promotions, Cadbury 5 Star adds a fresh perspective by relaxing and leveraging the five-star review on the apps to spread the message – Do Nothing.”
Nitin Saini
Vice President, Marketing, Mondelez India
AGENCY
“We wanted to create an ad that can keep the viewers engaged with what exactly Shamita is up to, and then highlight the benefits of nourishment.”
Richa Khandelwal
Managing Director, Leads Brand Connect
CLIENT
“We have always believed in offering nutrition and healthy foods to our customers. Through this ad, we intend to further highlight our uniqueness in packaging the unpolished pulses to keep their freshness intact”.
Ashish Khandelwal
Managing Director, BL Agro
AGENCY
With #HersheyliciousHalloween, we aimed to highlight different rituals associated with Halloween. Through engaging content, we encouraged people to celebrate their first Halloween with a sweet film.”
Upasana Naithani
Associate Vice President, Dentsu Webchutney
CLIENT
“With this campaign the larger thought is to generate excitement about this occasion and get Indians to share their stories of celebrating their ‘First Halloween’ the Hershey India way.”
Ankit Desai
Marketing Director, Hershey India
AGENCY
“The aim of this film is to ensure that we touch upon various kinds of consumers from B2B & B2C spectrum, and show them how easy it is to use Amazon Pay for their daily needs.”
Rohan Hukeri
Executive Vice President, West & North,Schbang
CLIENT
“#AbHarDinHuaAasan is our endeavour to raise awareness and further strengthen the need of adoption of digital payments, and encourage every merchant, customer, old or young, to transact seamlessly.”
Vikas Bansal
Whole Time Director - Amazon Pay India
