BRAND: STONEX INDIA
CAMPAIGN: TRUE SHINE IS TIMELESS
AGENCY
“The pioneering campaign had to be something that not just entertains a consumer but also educates one on what goes behind choosing the perfect marble for one’s home. This campaign aims to do both in equal measure.”
Shreyansh Baid, Founder Director, Shreyansh Innovations
CLIENT
“Stonex India has now become synonymous with grandeur, finesse and quality in the space of the natural stone. Taking the same ethos ahead, this campaign is aimed at educating customers about the benefits and the X factor that the brand delivers.”
Gaurav Agarwal, Managing Director, Stonex India
BRAND: CAMPUS
CAMPAIGN: WHAT’S YOUR MOVE?
AGENCY
“We discovered Tutting and felt that as a concept it would best resonate with today’s youth. We wanted to create a vibe amongst our audience to try something new — that is cool and gets noticed. Our current communication captures a celebration of this style and high fashion.”
Navin Talreja, Founding Partner, The Womb
CLIENT
“Campus wanted to pick up a sport which had a very wide appeal for Indian consumers and there is nothing comparable to cricket. With billions of people expected to watch the tournament worldwide, we wanted to offer our designs and nudge our consumers to show their moves.”
Nikhil Aggarwal, CEO, Campus Activewear
BRAND: DBS BANK INDIA
CAMPAIGN: UPLIFT
AGENCY
“‘Live more, Bank less’. The latest campaign we have conceptualized helps communicate this in an inspirational way through a warm comeback story.”
Mayuresh Dubhashi, ECD (Executive Creative Director), Leo Burnett
CLIENT
“Our campaign celebrates a renewed sense of hope and courage. The brand film brings this out through the story of an entrepreneur who triumphs over challenges to grow her business.”
Shoma Narayanan, Executive Director - Group Strategic Marketing & Communications, DBS Bank India