BRAND: NUTRALITE DOODHSHAKTI
AD: #MADEWITHMILK
AGENCY: TONIC WORLDWIDE
AGENCY
“The objective was to leverage the platform of 'World Milk Day' and establish Nutralite DoodhShakti in the dairy category. We not only wanted to highlight functional proposition but also wanted to make the brand aspirational for kids by associating the range with their favourite sports.”
Unmisha Bhatt, Chief Strategy Officer, Tonic Worldwide
CLIENT
“Nutralite entered into Dairy category with the launch of Nutralite DoodhShakti Probiotic Butter Spread and Ghee early this year. So, World Milk Day was the perfect opportunity for Nutralite Doodhshakti to engage with consumers and build strong association.”
Tarun Arora, Chief Executive Officer, Zydus Wellness
BRAND: MOTILAL OSWAL FINANCIAL SERVICES
AD: D.I.Y. DISASTERS
AGENCY: IMPRINT FILM
AGENCY
"Communicating about a serious subject like investing in stock market humorously is not an easy task but Motilal Oswal is known for their hilarious approach, breaking all stereotypes. We’ve had such a great time spinning content with MO but this one was on another level."
Raaj Konarr, Producer & Director, Imprint Film
CLIENT
“The campaign addresses the substantial Point Of Market Entry to equity investing audience in a relatable way. Our expertise available through a physical advisor on phone & digital advisory tools on the investing app can help novice investors start investing the right way.”
Ramnik Chhabra, Executive Director Marketing, MOFSL
BRAND: OVENSTORY PIZZA
AD: THE STANDOUT PIZZA
AGENCY: WONDRLAB
AGENCY
“The briefing process was fun! The team experienced the brand before dipping their hands into the task of bringing out real, everyday conversations around pizzas. We had an interesting reveal of the kids to make every film interesting and add a surprise element to it.”
Amit Akali, Co-Founder & Chief Creative Officer, Wondrlab
CLIENT
“The ad-film campaigns by Wondrlab bring the essence of the brand, while effectively conveying how we stand out from the crowd. The films have been appreciated on various platforms and we look forward to this continued partnership and creating memorable campaigns together.”
Indrajit Ghosh, Global Head – Marketing Communication and Design, Rebel Foods
BRAND: AKVO
AD: #OWNYOURWATER
AGENCY: THE VOICE COMPANY
Agency
“What stood out for me was the technology AKVO had built. It was straight out of a sci-fi movie. The films wrote themselves; I am happy that the films have gotten the traction we hoped they would, and the enquiries are beginning to pour in.”
Bodhisatwa Dasgupta, Founder and Intern, The Voice Company
CLIENT
“We wanted to send out a simple yet strong message of #OwnYourWater through this campaign. AKVO uses a proprietary organic filtration process that outputs pure drinking water which contains no harmful chemicals or viruses. We aim to make everyone water independent and change the system.”
Navkaran Singh Bagga, Founder and CEO, AKVO Atmospheric Water Systems Pvt Ltd
