neeta nair STORIES

Creative Zone
SHOWCASE OF THE LATEST AD CAMPAIGNS
BY NEETA NAIR
Cover Story
WE BUILD ON THE MOBILE ECONOMY VIA WAP MORE THAN APP
BY NEETA NAIR
Cover Story
WHEN I GIVE POLITICAL GYAN, ITS BECAUSE I’VE BEEN ON THE FIELD
BY NEETA NAIR
Cover Story
I WAS UNCOMFORTABLE ANCHORING NEWSHOUR; ITS LEGACY WAS RHETORIC
BY NEETA NAIR
Creative Zone
SHOWCASE OF THE LATEST AD CAMPAIGNS
BY NEETA NAIR
Cover Story
HARVARD BUSINESS SCHOOL CAN LEARN FROM THIS POLL CAMPAIGN: PIYUSH PANDEY
BY NEETA NAIR
Creative Zone
SHOWCASE OF THE LATEST AD CAMPAIGNS
BY NEETA NAIR
CMO File
THE MILLENNIAL IS A PREMIER THEME FOR SAMSUNG INDIA
BY NEETA NAIR
Cover Story
LESSONS FROM THE GROUND
BY NEETA NAIR BY CHRISTINA MONIZ & SAMARPITA BANERJEE
CMO File
FABINDIA PLAYS IT THROUGH CRICKET
BY NEETA NAIR
Cover Story
THE GAME OF THRONES IN ADLAND
BY NEETA NAIR
Creative Zone
SHOWCASE OF THE LATEST AD CAMPAIGNS
BY NEETA NAIR
Creative Zone
SHOWCASE OF THE LATEST AD CAMPAIGNS
BY NEETA NAIR
Cover Story
IRS Q1 2019: PRINT DOES THE SUPERHERO ACT
BY SRABANA LAHIRI & DIPALI BANKA (WITH INPUTS FROM NEETA NAIR & MOUMITA BHATTACHARJEE)
Spotlight
#ALLEQUAL PUBLICIS PROVES IT BELIEVES IN EQUAL PAY AND HOW!
BY NEETA NAIR

TOP STORY

INSIDE THE ALL-NEW, REVAMPED CLUB FM

Mathrubhumi Group’s Club FM has revived its strategy, logo and appointed a new brand ambassador, Tovino Thomas to engage with evolving radio listeners

FUTURE GENERALI: STEERING THE NARRATIVE ON MENTAL HEALTH

IPL MUST BE SEEN AS AN INVESTMENT WITH A BROADER MEDIA STRATEGY: ANIL VISWANATHAN

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VIDEO GALLERY VIEW MORE

Tarun Menon of Urban Company talks about the brand's #WearASmile initiative