eularie saldanha STORIES

CMO Interview
HOW PANASONIC PULLS THE PREMIUM SWITCH
BY Eularie Saldanha
Talking Point
WE WALK THE TALK, THEN TALK THE TALK’: VIVEK NAYER
BY Eularie Saldanha
CMO Interview
THE NETMEDS PRESCRIPTION FOR GROWTH
BY Eularie Saldanha
CMO File
HOW MAGICBRICKS USES ‘HEARTBEAT MARKETING’
BY Eularie Saldanha
CMO File
MANIPALCIGNA: A HEALTHY TIE-UP
BY Eularie Saldanha
Spotlight
FEVICOL: STICKING AROUND SINCE 1959
BY Eularie Saldanha
Talking Point
DIGITAL MAINSTREAM TO BE KEY ELEMENT IN 2025: KPMG
BY Eularie Saldanha
CMO File
HOW TATA MOTORS ‘KEEPS LOADING’
BY Eularie Saldanha
Talking Point
‘WORD-OF-MOUTH IS CRITICAL FOR BACARDI OCHO’
BY Eularie Saldanha
CMO File
PANTALOONS: GIVING FASHION A TAILOR-MADE TOUCH
BY Eularie Saldanha
Cover Story
‘RADIO CAN BE THRICE AS BIG AS IT IS NOW’
BY SRABANA LAHIRI (With inputs from Eularie Saldanha)
Talking Point
MONDELEZ HITS A SWEET SPOT WITH NEW R&D HUB
BY Eularie Saldanha
Interview
‘BIG FM IS LOOKING AT DOUBLE DIGIT GROWTH @20-22%
BY Eularie Saldanha
Talking Point
WHEN TEAM LODESTAR UM BECAME THE CHANGE-MAKERS
BY Eularie Saldanha
Spotlight
‘I FIND THE CONSTANT PROCESS OF REINVENTION EXCITING’
BY Eularie Saldanha

TOP STORY

THE FREEDOM THAT COMES WITH MINIMALIST LIVING

Srikanth Iyer, CEO & Co-founder, HomeLane.com writes about how clutter only makes life more complicated and why minimalism is really the way to go

WE WORK WITH MARKETERS RIGHT FROM THE IDEATION PROCESS: RISHABH SHARMA, TWITTER

VOOT KIDS APP BE BASED ON A SUBSCRIPTION MODEL: SAUGATO BHOWMIK

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Uday Shankar, President, The Walt Disney Company Asia Pacific, and Chairman of Star and Disney India