christina moniz STORIES

Spotlight
HELPING ADVERTISERS OPTIMISE THEIR MEDIA SPENDS
BY CHRISTINA MONIZ
CMO File
INSIDE MARICO’S WELL-OILED LEADERSHIP STRATEGY
BY CHRISTINA MONIZ
Talking Point
MAHINDRA’S CAMPAIGN WILL NUTURE PEOPLE’S CURIOSITY: NAYER
BY CHRISTINA MONIZ
Spotlight
LAKME SALONS: MAKING CONSUMERS RUNWAY-READY
BY CHRISTINA MONIZ
Cover Story
SUMMER OF 2019: A SCORCHER FOR BRANDS
BY CHRISTINA MONIZ AND BERYL MENEZES
CMO File
BISLERI: USING BOTTLES TO DRIVE POSITIVE CHANGE
BY CHRISTINA MONIZ
CMO File
60% OF OUR CUSTOMERS ARE MILLENNIALS: AALOK BHAN
BY CHRISTINA MONIZ
Cover Story
LESSONS FROM THE GROUND
BY NEETA NAIR BY CHRISTINA MONIZ & SAMARPITA BANERJEE
CMO File
PARLE AGRO: FOCUS ON HYPER-LOCALISATION
BY CHRISTINA MONIZ
Interview
PUTTING COLLABORATIVE CONTENT IN MOTION
BY CHRISTINA MONIZ
CMO File
PUTTING A CREATIVE SPIN ON STREET STYLE
BY CHRISTINA MONIZ
CMO File
DRIVING A CASHLESS AGENDA
BY CHRISTINA MONIZ
Cover Story
WHERE YOUNG MENTORS RULE
BY BY BERYL MENEZES (With inputs from CHRISTINA MONIZ)
CMO File
FILA FORGES A FASHION-FORWARD GROWTH STRATEGY
BY CHRISTINA MONIZ
Cover Story
CREATING SOCIAL IMPACT & REPUTATION
BY CHRISTINA MONIZ

TOP STORY

‘AT A SCREENING IF WE SCORE A GOAL, NO ONE DARES TO SWITCH SEATS’

With the new season of the Premier League starting on August 14, we speak to passionate followers of the game, marketers and fans alike to understand how deep-rooted the PL craze is in India

‘I AM IN LOVE WITH MANCHESTER UNITED’S ‘NEVER SAY DIE” SPIRIT’

SERVING UP TRADITIONAL FLAVOURS WITH A TOUCH OF MODERNITY

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Sujatha V Kumar, Head of Marketing for India and South Asia, Visa in conversation with IMPACT