Is the Media to blame?
By Rishi Vora

It’s the flavour of the season. Whip the media. Indian Premier League generalissimo Lalit Modi held the news media responsible for ‘over-stretching’ the whole issue of IPL franchises rejecting Pakistani players in the auction on January 19. Amitabh Bachchan’s latest film ‘Rann’ damns the media for sensationalising for personal gains and ratings. To an extent these rants may have touched a soft spot given that the newspapers and channels have often gone over the top.
Many veterans, columnists and observers feel that by saying what he did, the IPL commissioner showed that he was a spoilsport. For many, the non-inclusion of Pakistani players was a well-planned decision, which then subsequently, as the issue caught fire, resulted into media-bashing.

Plus an exclusive impact-Concrea, four-metro poll of young India where professionals and emerging professionals respond to our pointed questions.


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Salaam, Mullick!

The Late Suresh Mullick’s contribution to advertising cannot be measured by the number of ads and campaigns he produced in his era. A prolific copywriter, a great creative mind, Mullick’s leadership is something that today’s youngsters look up to. He passed away on March 10, 2003, but he is very much alive in the minds of people who he had close associations with.

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Why adland thinks the second act is ‘besur’?

‘Mile Sur’ celebrated 15 years last year, and at that time Ogilvy India celebrated the creative genius of late Suresh Mullick and what he meant to the Indian creative fraternity. Around Republic Day this year, ‘Mile Sur’ was in the news once again, this time for the remake version that was being created by Times Television Group’s channel Zoom. The remake version garnered interest and similar goodwill, but the senior leaders of the Indian advertising fraternity were perturbed when it was realised that Suresh Mullick was not given any credit in ‘Phir Mile Sur’.

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